Cookie Policy

This policy explains how cookies and similar technologies are used on helpful-guide.com, what each category is for, how long it lasts and how you can control it. It should be read alongside our Privacy Policy. Helpful Guide is operated by Hyper Scale Media LTDA, registered under CNPJ 64.683.002/0001-05, with its principal place of business at Rua Edilson Araujo, 180, Sala J — Cara-Cara, Ponta Grossa - Paraná, CEP 84033-105, Brasil. Last updated 1 April 2026.

What cookies are

A cookie is a small text file placed on your device by a website so that it can remember information between page loads, such as a preference you selected or a security token. Similar technologies, including browser local storage, session storage and pixel tags, serve comparable purposes and are covered by this policy.

First-party cookies are set by helpful-guide.com. Third-party cookies are set by another domain whose script runs on a page, such as an advertising or measurement provider. We can only control the first-party ones.

Strictly necessary

These keep the site working: routing requests correctly, applying security and anti-abuse protections such as extractor rate limits, and preserving basic state like a dismissed notice. They cannot be switched off through a consent banner because the site cannot function reliably without them. They carry no advertising identifier.

Preference storage

Several tools remember a setting locally, for example the last compression quality you used on the image compressor or the last output format on the converter. This information is written to your browser's local storage on your own device and is never sent to us. Clearing your browsing data removes it.

Analytics

Analytics cookies help us understand which pages are visited, which tools are used and where errors occur. The results are read in aggregate and are used to improve the guides and the tools. Where a consent mechanism is required and you decline analytics, these cookies are not set.

Advertising

The site is free and funded by advertising. Advertising partners, including Google, may set cookies to limit how often a particular ad is shown, to measure performance and, where permitted, to personalise the ads you see. Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or other websites.

You can opt out of personalised advertising from Google through Google's Ads Settings, and from many other vendors at www.aboutads.info or www.youronlinechoices.eu. Opting out does not remove advertising; it makes what you see less tailored.

What cookies are not used for here

We do not use cookies to identify you by name, because there are no accounts on this site. We do not upload or track the image files you process; those are handled entirely inside your browser, as described in the Privacy Policy.

How long cookies last

Session cookies disappear when you close the browser. Persistent cookies remain for a period defined by whoever set them, typically from a few days up to about two years for advertising identifiers. Preferences held in local storage stay until you clear your browser data. Third-party durations are set by the provider and can change without notice.

Third parties that may set cookies

Advertising and measurement providers, including Google and its partners, may set cookies when their scripts load on a page. Those cookies are governed by the provider's own policy and we do not have access to their contents. Content embedded from other services, if present on a page, may behave the same way.

Managing cookies in your browser

Every major browser lets you view, block and delete cookies from its settings, usually under Privacy or Site Settings. You can block all cookies, block only third-party cookies, clear them when you close the browser, or use private browsing. Mobile browsers offer the same controls, and mobile operating systems provide an additional advertising-identifier reset.

Blocking strictly necessary cookies may cause parts of the site to behave unexpectedly. Blocking preference storage means tools will start from their defaults each visit. Blocking advertising cookies does not remove ads; it makes them less relevant.

Consent

Where the law requires it, non-essential cookies are only set after you consent, and you can change or withdraw your choice at any time using the controls provided on the site. Withdrawing consent does not affect processing that already took place while consent was valid.

Changes

If our use of cookies changes, this page is updated and the date above revised. Questions can go to privacy@helpful-guide.com or via the contact page.

Related pages

This page sits alongside our Privacy Policy, which explains what data is processed and your rights, our Terms of Service, which govern use of the tools and articles, the Disclaimer and the DMCA & Copyright Policy.